Boutique Business Advisory

Helping Ambitious Businesses Reach Their Potential.

We are a boutique advisory firm working with a select group of entrepreneurs and businesses we believe in.

Let's Connect Explore what we do
An advisor shaking hands with a client across a desk in a bright office

Our partners have built, scaled and led

  • Ruby Seven Studios
  • Masalabox
  • Delyver
  • BigBasket
  • Hogr Food Network

What We Do

Strategic Guidance for Every Stage of Growth.

Five areas of advisory, delivered hands-on by partners who have built, scaled and exited businesses themselves.

Discuss your business

  • Business Strategy & Growth

    • Business models
    • Market expansion
    • Growth strategy
    • Franchising
    • Strategic partnerships

  • Startup & Go-to-Market Advisory

    • Idea validation
    • Business planning
    • Product positioning
    • Go-to-market strategy

  • Financial & Operational Advisory

    • Financial planning
    • Unit economics
    • Profitability
    • Operational efficiency

  • Fundraising & Capital Strategy

    • Valuations
    • Investor readiness
    • Fundraising strategy
    • Investor introductions

  • Technology & Digital Strategy

    • Product strategy
    • Technology architecture
    • AI adoption
    • Digital transformation
    • Technology development support

Our Philosophy

We Work With a Select Few.
By Choice.

We believe meaningful advisory requires more than occasional conversations. That's why we work with a limited number of businesses where we see genuine potential and believe our experience and relationships can make a difference.

Our goal isn't to advise more businesses. It's to make a meaningful difference to the ones we work with.

Our Partners

A Team of Entrepreneurs and Business Leaders.

We are four partners and advisors with hands-on experience in building, scaling and exiting businesses.

Drawing on our experience in building, scaling and exiting businesses, we provide strategic guidance, financial insight and meaningful connections to help businesses grow.

  • Portrait of Jugul Thachery

    Jugul Thachery

    Serial entrepreneur and co-founder of Ruby Seven Studios and Masalabox, both successfully exited. Currently Founder & CEO of Hogr Food Network. Brings experience in business strategy, fundraising and scaling businesses.

    LinkedIn profile of Jugul Thachery
  • Portrait of Praful Thachery

    Praful Thachery

    Co-founder of Delyver, acquired by BigBasket. Former Chief Innovation Officer at BigBasket, where he led bbdaily and bbinstant. Alumnus of IIM Lucknow and NIT Trichy. Brings deep experience in business growth, operations and scaling consumer businesses.

    LinkedIn profile of Praful Thachery
  • Portrait of Harish Harshan

    Harish Harshan

    Founding team member and technology leader at Ruby Seven Studios. The technology architect behind multiple ventures, including Hogr Food Network. Brings deep experience in product development, engineering, scalable platforms and technology development support.

    LinkedIn profile of Harish Harshan
  • Portrait of Harsha Thachery

    Harsha Thachery

    Chartered Accountant and founder of Masalabox, acquired by Curefoods. Former Director of Finance at Ruby Seven Studios. Brings experience in financial management, business planning and corporate finance.

    LinkedIn profile of Harsha Thachery

Let's Connect

Building Something Worth Believing In?

We're always interested in meeting entrepreneurs with ambition, conviction and a clear vision. If you believe we can add value to your journey, we'd love to hear your story.

Start a Conversation

or write to jugul@thacherys.com